Top men’s fragrance picks (mass and niche alike) from veteran grooming editors GQ, Esquire, Forbes Vetted, Allure, Robb Report, and AirMail.
When it comes to finding a signature scent, you can’t go wrong asking the people who smell hundreds of new releases every year. For this video, I (Adam Hurly … GQ, Men’s Journal, Forbes Vetted, Robb Report), invited four of my favorite fellow grooming editors to share the best men’s colognes they actually wear and endorse most often.
Each picked two scents: one mass-market cologne from a major brand and one niche or indie release they personally swear by. Together, we cover everything from modern designer staples to under-the-radar icons.
Joining me are Garrett Munce (Esquire, Men’s Health), Justin Fenner (Robb Report), Sarah Y. Wu (Glamour, Allure, Bustle, Marie Claire), and Brennan Kilbane (Air Mail, Business of Fashion). Each of them brings a unique point of view—some classic, some unconventional—but all informed by years of experience writing about what makes a fragrance great.
SHOP THIS VIDEO:
Mass-Market Picks
- Dior Sauvage Eau Forte
- Louis Vuitton LV Lovers EDP
- Emporio Armani Stronger With You EDT
- Issey Miyake A Drop d’Issey EDP
- Loewe Un Paseo Por Madrid Ópera EDP
Niche + Indie Picks
- Maison Francis Kurkdjian Grand Soir EDP
- DS & Durga I Don’t Know What Fragrance Enhancer
- Arquiste Él EDP
- Krigler Lindauer Löwe EDP
- Marc-Antoine Barrois B683 EDP
Read + Watch More: The Best Signature Scents for Men
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